Content/Creative Director & Co-Founder
Luke is a senior Morehead-Cain Scholar at UNC studying journalism, entrepreneurship, and a major he created called Sports, Media, and Social Change. Hailing from Raleigh, North Carolina, Luke is involved in a variety of media projects. He has created content for FOX Sports, Adobe, GoHeels, Hoops 4 Hope, Inside Carolina, The Talk, and for the UNC football team. His videos have accumulated over six million views. Luke is passionate about using sports and videography as a vehicle for social change. Luke is a magician and DJ in his free time.
LeBron James because of his courage, conviction, and skill. He has managed the line of being the most dominant athlete in the world with being a role model and change maker in his community.